You’re already doing brilliant work.
You’ve grown your audience, refined your offer, evolved as a business owner - but your branding hasn’t quite kept pace.
The Identity Shift is a full brand design experience that aligns your visuals, voice and positioning with the business you’ve actually become. It’s time for your brand to do justice to the work you’re already known for.
YOUR BUSINESS IS ALREADY BRILLIANT - LET'S GET IT NOTICED
This package is perfect for you if...
- You're a start up that sweats the small stuff and you're putting your best foot forward
- You’ve outgrown your current branding and it no longer reflects your direction or quality
- You’re ready to feel clear, confident and consistent across every part of your business and marketing efforts
- You want to hand things over to someone who gets it - and brings strategy, care and vision to the process
- You’re craving a brand identity that actually supports your growth, instead of holding you back
- You want to stop tweaking and finally feel proud to show up
What's Included
EVERYTHING YOU NEED FOR A BRAND THAT GROWS WITH YOU
The Identity Shift is a bespoke experience, built around your business, your voice and your goals. No templates. No generic visuals. Just a strategic, personality-led identity that sets the tone of your business and gets you noticed.
STRATEGY & CLARITY
We begin with a focused workshop or in-depth questionnaire to uncover the heart of your business. Together, we’ll define your brand positioning, audience, messaging tone, and visual direction—so everything that follows is built on purpose, not guesswork.
THE VISUAL IDENTITY
From logos to colour palette and typography, I’ll craft a custom brand identity that aligns with your strategy and reflects your growth. You’ll receive:
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A primary logo, secondary logo, and icon/monogram
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A refined colour palette and font system
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In depth Brand Guidelines
DELIVERY & TOOLKIT
Once everything is finalised, I’ll hand over a complete, ready-to-use brand package. This includes all logo files, brand elements in multiple formats and a simple, clear usage guide - so you know exactly how to keep things consistent.
OPTION ADD ONS
Want to go further? You can upgrade your experience with:
The Social Suite (custom social templates + banners)
The Icon Edit (10 more bespoke icons + style guide)
The Print Set (3 essential branded print pieces)
THE PROCESS
A confident step into your next level.
Whether you're refining, relaunching, expanding or simply ready to elevate your presence, this is the point where clarity, confidence and creativity finally come together.
TYPICAL INVESTMENT £3K +
Every brand is bespoke - with its own vision, audience and direction.
If your business needs additional deliverables - like custom illustrations, extra brand assets or a more tailored approach - we’ll shape the project to suit your goals.
FLEXIBLE PAYMENT PLANS ARE AVAILBLE - JUST ASK ME ABOUT THEM
Why it works.
A new logo doesn't get you anywhere. You’re not starting from scratch - you’ve already done the ground work. This package helps you step fully into that full vision, with a brand that reflects your bsuiness from the very first glance.
You’ll walk away with:
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A cohesive, strategic visual identity
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Clearer messaging and positioning
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Confidence in how you’re showing up
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A brand you can grow with, not outgrow
What my clients are saying
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What should I have ready before we start?Before you reach out for a full shebang package all you need is a clear vision for your business, you need to know what products or services you offer. Be confident in what you sell and have a drive to push that forwards. The rest, we will work on together. By the end of the full shebang package, you will have a clear understanding of; - Your brand story - Your mission, vision and values - Your brand recognition goals - Your Ideal Client - Your ideal clients problems and how your business can offer them solutions And more. It is a collaborative process and I am here to ensure that you are clearer on your foundations than ever before and have a new found confidence to shout about it too.
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How much do I need to be involved during the process?Branding and website design is the ultimate collab. Before the project starts you will be sent some homework to do which will take up to 2 hours no more than that. During the project, there will be daily communication between the two of us. I will ensure that you are kept in the loop every step of the way. Ultimately, this is your vision. I am just here to bring it to life. The project is not too time taxing for you, all I need is approval, direction and collaboration at each step of the journey.
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Can I add more to the package if I need to?Of course! This package is based on a full brand package and a website in a week which is all of your brand foundations and assets plus a 5 page, optimised website with basic SEO set up. But before we get started we can chat about extra pages, functionalities and even added brochure, business cards, packaging. Anything you might need to get your business where it needs to be. Typical Extras; Websites; - E-commerce set up - Call scheduling tools - Automation set up Design; - Brochures - PDF downloads - Business Cards - Roller Banners
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Why is your turn around time so fast?My superpower is honing in on one business at a time. Once I have hit the ground running with the research and learning about your business, I don't want to go away and research someone else's. My preferred way of working is to work with only one business at a time, it is how I do my best work and this way. I don't get distracted. It is full focus, your business, two weeks (14 working days) and at the end of it you will have a professional brand, gorgeous, functional website and have a library of resources and training to keep you going. Oh, and you always get two weeks of support post project end date too!
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What's Included in the Branding?✅ Brand Strategy (so you’re not just ‘winging it’) ✅ A full logo suite (because one logo isn't enough) ✅ A bespoke colour palette that sets the right tone ✅ Fonts that align with your brand personality ✅ Patterns & illustrations to make your visuals pop ✅ Textures & assets that bring depth to your branding ✅ Social media templates for seamless consistency ✅ A launch plan to show off your new look in style ✅ A comprehensive brand guidelines document so you stay cohesive everywhere 🎯 Translation: Your brand will feel polished, intentional, and totally YOU.
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What's Included in the website?✅ 5 expertly designed pages (Home, About, Services, Contact, Blog) ✅ Bespoke layout & UX strategy (built for your audience) ✅ SEO-optimised (so Google actually finds you) ✅ Designed with your customers in mind (because they come first) ✅ Training videos so you can manage your site with confidence ✅ Guidance on T&Cs & a copywriting guide (so you’re covered legally & professionally, please note - I can not write these for you - only offer advise on where to find them) 🎯 Translation: A website that makes a brilliant first impression & converts visitors into paying clients.
Do you have questions?
Previous Brands
Other Ways Of Working Together
NOT QUITE SURE WHAT YOU'RE LOOKING FOR?
Every step you take to elevate your brand is a powerful one and it doesn’t all have to happen at once.
The typical stages are 1. Brand Design 2. Website Design 3. Design Support - but if you're not sure about the stage you're at, just pop me a message and I will over guidance to get you to where you need to be.
If you're not sure what you need - that's ok! Just reach out and we will chat it through - I am here to support you and your business, not make a hard sale. If you walk away from a chat with me with clarity and nothing else - I am winning!